Reshaping Work 2024 conference

Reshaping Work 2024 conference

23 | 24 October 2024

PAST RESHAPING WORK CONFERENCE

300+

Attendees

50+

Companies

70+

independent experts

20+

worker organisations

CONFERENCE OVERVIEW

Emerging technologies such as Artificial Intelligence (AI) and digital platforms are reshaping the way we work. The collaboration between humans and AI is taking the centre stage as AI technologies rapidly enter various sectors, transforming work environments. The introduction of Generative AI (GenAI) marked a turning point, prompting organizations to innovate for better value creation. This shift, which presents both opportunities and challenges, extends beyond technology to encompass the future of work. The Reshaping Work Conference 2024 delved into AI’s transformative impact on work from various perspectives, convening business leaders, researchers, and worker representatives, providing an opportunity for the exchange of ideas.

The Reshaping Work Conference has made the iconic Rode Hoed in Amsterdam its regular venue, providing a familiar and distinguished setting for this transformative event.

Announcing Reshaping Work 2026 Conference

We’re thrilled to announce the next Reshaping Work Conference, scheduled for 2026! Building on the success of the 2024 event, the upcoming conference will continue to push boundaries and explore groundbreaking topics at the intersection of AI, technology, and the future of work.

Stay tuned for updates on dates, location, and themes. Don’t miss your chance to join global thought leaders, researchers, policymakers, and innovators shaping tomorrow’s workplace.

Sign Up to Receive Updates through Reshaping Work’s Newsletter here!

2024 Speakers

Prof. Dr. Klaus Heine

Professor of Law and Economics
Erasmus School of Law
Paul Leonardi

Paul Leonardi

Professor and Innovation and Organizational Change Keynote Speaker
UC Santa Barbara
Keynote Speaker

Lucia Velasco

Lead of AI Policy and Governance
United Nations
Panelist

Matt Pancino

Director of Customer Engineering for Benelux
Google
Keynote Speaker

Claire Lebarz

Chief Data and AI Officer
Malt
Panelist

Stijn Broecke

Senior Economist
OECD
Panelist

Wendy Liu

CEO
Zurich Integrated Benefits & International Life
Panelist

Prof. dr. Mark van Buchem

Professor of Neuroradiology
Leiden University Medical Center
Panelist
Payal Arora

Payal Arora

Professor of Inclusive AI Cultures at Utrecht University & Co-Founder
FemLab
Panelist

Jan Laurijssen

HR Consultant and Senior Researcher
SDWorx and the University of Antwerp
Fellow

Isabel Berwick

Host and Editor, Working It Podcast and Newsletter
Financial Times (FT)
Panel Chair

Alex Corra

Senior Policy Advisor in Law & Ethics
Ethic Center at the Sociale Verzekeringsbank (SVB)
Roundtable Leader

Andrea Herrmann

Professor of Sustainable Innovation and Entrepreneurship,
Radboud University
Panel Chair

Chris Butt

Founder & CEO
Cognisess, Yondur, and Deep Learn
Panelist

Nathalie Vandystadt

Head of Stakeholder Engagement and Policy Communication at European AI Office
European Commission
Roundtable Leader

Uma Rani

Senior Economist
Research Department of the International Labour Office (ILO)
Panelist

Eric aan de Stegge

Attorney
JAW-Advocaten
Roundtable Leader

Nava Tintarev

Professor of Explainable Artificial Intelligence & Director of Research Department of Advanced Computing Sciences (DACS)
Maastricht University
Panelist

Linda Li

Responsible Data and Algorithms Advisor
Ministry of Justice and Safety
Roundtable Leader

Anka Gajentaan

Managing Director, Randstad Digital Netherlands & Global Head of Transformation
Randstad Digital
Panelist

Angela Samson

CNV Executive Member Council Representative
CNV
Roundtable Leader
Marleen Huysman

Marleen Huysman

Professor
KIN Center for Digital Innovation
Panel Chair

Laura Jugel

Legal and Policy Officer at European AI Office
European Commission
Panelist

Sheila Gemin

Global Head for Corporate Technology
ING
Roundtable Leader

Daan Odijk

Head of Data & AI
RTL
Panelist

Bomi Kim

Assistant Professor, Department of Entrepreneurship, Innovation and Technology
Stockholm School of Economics
Panel Chair

Lauren Waardenburg

Assistant Professor
ESSEC Business School
Roundtable Leader

Divya Gupta

Chief Business Officer, Global Health
Qure.ai
Panelist

Victor Figueroa

Future of Work Policy Adviser
International Transport Workers’ Federation (ITF)
Roundtable Leader

Lucie-Aimée Kaffee

EU Policy Lead and Applied Researcher
Hugging Face
Roundtable Leader
Laurens Waling

Laurens Waling

Talent Intelligence Strategy Consultant, Marketing Director & Chief Evangelist
8vance
Panelist

Una Galyeva

Founder
Honest Data and AI Consulting
Roundtable Leader

Rodger Werkhoven

GenAI Pioneer & Creative Director
CollaborAitors AI-Art Collective
Panelist

Robin Aisha Pocornie

Computer Scientist and Professional (TEDx) Speaker
Technology and Ethics Consultant
Panelist

Lior Zalmanson

Senior Lecturer at Coller School of Management
Tel Aviv University
Panelist

Mariagrazia Squicciarini

Chief of Executive Office for the Social and Human Sciences Sector (SHS)
UNESCO
Roundtable Leader

Mohammad Hosein Rezazade Mehrizi

Associate Professor at KIN Center for Digital Innovation
Vrije Universiteit Amsterdam
Panelist

Anastasia Sergeeva

Associate Professor of Digital Innovation
Vrije University Amsterdam
Panelist

Axel Dekker

Co-Founder and CEO
Packaly
Panelist

Stella Pachidi

Professor of Information Systems,
University of Cambridge
Panel Chair

Hubert Koetsveld

Senior Policy Advisor
Ministry of Social Affairs and Employment
Roundtable Leader

2024 Scientific Committee

Hans Berends

Hans Berends

President of the Board,
Professor of Innovation and Organization,
Vrije Universiteit Amsterdam/VU
Marleen Huysman

Marleen Huysman

Professor,
KIN Center for Digital Innovation
Ting Li

Ting Li

Professor of Digital Business,
Erasmus University Rotterdam

Stella Pachidi

Professor of Information Systems,
University of Cambridge
Panel Chair
Koen Frenken

Koen Frenken

Professor of Innovation Studies,
Utrecht University
Andrea Herrmann

Andrea Herrmann

Professor of Sustainable Innovation and Entrepreneurship,
Radboud University
Elmira van den Broek

Elmira van den Broek

Assistant Professor,
Stockholm School of Economics
Anne-Sophie Mayer

Anne-Sophie Mayer

Assistant Professor,
KIN Center for Digital Innovation

Highlights

Official Aftermovie

Opening Keynote: Paul Leonardi (UC Santa Barbara)

Closing Keynote: Matt Pancino (Google)

Unfiltered Insights from Reshaping Work 2024 – The Lighter Side of AI

Interview: Payal Arora, Prof. of Inclusive AI & FemLab Co-Founder - Reshaping Work 2024 Conference

Interview: Mariagrazia Squicciarini, CEO of SHS UNESCO – Reshaping Work 2024 Conference

Interview: Wendy Liu, CEO, Zurich Integrated Benefits & International Life - Reshaping Work 2024 Conference

Conference Programme

DAY 1 – NETWORKING ACTIVITIES
13 OCTOBER

Time Activity
16:30-18.30

Networking boat tour (separate ticket required)

Start location: Keizersgracht 102, Amsterdam

What better way to enjoy Amsterdam than a scenic boat tour in good company? We are closing the Reshaping Work 2022 Conference by hosting networking drinks on a boat around the city canals. Meet fellow future of work enthusiasts and share the
amazing experience of the sunset over the historic Amsterdam canals!

19.30-22.00

Networking dinner (separate ticket required)

Location: Restaurant Van Puffelen, Prinsengracht 375-377, Amsterdam

We invite you to a relaxed ambient to enjoy a delicious meal and engage in informal discussions around the platform economy with your fellow conference attendees.

During the networking dinner, each table will be hosted by a representative of a company/organization. You will get a chance to decide with whom you wish to enjoy a delicious meal, while engaging in fruitful discussions.

Host organisations:
KIN Center for Digital Innovation
Rotterdam School of Management and ECDA
European Parliament
Malt
Unionen
Zurich Insurance
OECD

DAY 2 – CONFERENCE PROGRAMME
14 OCTOBER

Time Activity
9:00-10:00 Registration
10:00-10:15 Opening – Event Host: Marijn Plomp, Assistant Professor, KIN Center for Digital Innovation
10:15-11:00 Keynote: Sharon Block, Professor of Practice and Executive Director of the Labor and Worklife Program, Harvard Law School
11:00-11:30 Coffee break
11:30-12:30

AI at Work Panels

12:30-13:30 Lunch & Poster Exhibition – Platform Economy and AI at Work
13:30-15:15

“Think like…” Roundtables

The use of AI at Work and the rise of the Platform Economy bring together many different stakeholder groups, each with its own dynamic set of interests, goals, perspectives, and approaches. So what does it mean, concretely, to think like these
stakeholders?

To learn more about how they position themselves, to see this space of opportunities and challenges through their eyes, and to hear what matters most to them – you are invited to participate in a series of ”Think Like” roundtables led by
representatives of different stakeholder groups.

15:15-15:30 Coffee break
15:30-16:30

Platform Economy Panels

16:30-17:15 Keynote: Vicky Bunyard, Chief Technology Officer, IBM
17:15-17:30 Closing remarks
17:30-18:30 Networking drinks

TALK AROUND TOWN

PARTNER WITH US

Reshaping Work Office

Tailored in-house events on the future of work.

Contact us for more information

Reshaping Work Onward

Independently organised virtual/hybrid events on timely topics.

HOW DOES IT WORK?

Be the first to know about the latest developments in the conference topics and every new Reshaping Work initiative!

SUBSCRIBE TO OUR NEWSLETTER!

Subscribe Here

Pick your choice:


#WHYPLATFORMS

Are you a platform worker or freelancer wanting to meet the people that shape the future of your work? Win 1 of 10 free tickets to join us in Amsterdam and make a difference!

Join our video/photo challenge and share your platform work experience using #WhyPlatforms on Twitter, Instagram and Facebook! We will be collecting entries & votes from Aug 30th to Sep 23rd.

Conference Partners 2024

Collaborators 2024

Agenda

null

10:00 – 11:00 CET Think Like a… Roundtables

Think like a Policy Maker – Max Uebe, Head of “Future of Work, Youth Employment” Unit, European Commission

How to deliver on the Commission President’s call to improve working conditions in platform work?

Think like an Insurer – Stefan Kröpfl, Global Head of Life Business Insights & Governance, Zurich Insurance

What are the main drivers for gaps in income protection (e.g., disability, critical illness) and pension savings in new forms of employment? What are the key concerns and the needs of workers in relation to these gaps? Who could / should address this issue? What could / should insurance companies do about it?

Think like a Research Organisation – Barbara Gerstenberger, Head of “Working Life” Unit, Eurofound

If we want to capitalise on the opportunities inherent in platform work, which actors should we rely on for policy action to minimise the risks and ensure a desirable future of platform work? Is their main task to clarify and enforce existing regulation or do we need new, platform-specific rules? Do current labour market actors have the capacity to organise and represent platform workers and identify and defend their interests?

Think like an EU Agency – Anastasia Fetsi, Lead Expert in Human Capital Development, European Training Foundation

How can we ensure platform workers develop skills and make them visible?

Think like a Union – Oliver Roethig, Regional Secretary, UNI Europa

Constructive social dialogue in the platform economy: the path to avoid a race-to-the-bottom?

Think like a Start-Up – Frederik Fahning, Co-Founder, ZenJob

How can European Startups role-model modern forms of work/employment?

Think like a Temporary Agency – Menno Bart, Public Affairs Manager, The Adecco Group

Discussing employment status: is the agency work model part of the solution?

Think like a Platform – Joanne Kubba, Senior Director EMEA Policy, Uber

How can platforms maximize job creation, flexibility and protection?

Think like an Investor – Paul Peake, General Counsel for Food, Grocery, and Etail Portfolio, Prosus

How can investors facilitate new and sustainable models of work and how can investors work with companies, in their portfolio, to achieve growth whilst empowering new categories of workers?

Think like a Platform Worker – Ferdinand Schmutzer, Worker, Roamler

Rethinking the applications designs and wages: How can the good quality of work be achieved in the platform economy?

14:00-14:05 Welcoming Remarks

Jovana Karanović, Founder, Reshaping Work

14:05-14:50 Keynote Address

Christina Behrendt, Head of the Social Policy Unit, ILO

14:50 – 15:00 Pitches: Out-of-Box Solutions

During this part of the program, four organisations – specifically selected by the Reshaping Work team on the grounds of originality and potential impact their idea could have on the society at large – will pitch their out-of-box solution via a video pitch. 

15:00 – 15:45   Panel Discussion: Improving work and working conditions in the EU 

Ana Carla Pereira, Cabinet Expert for Commissioner Nicolas Schmit, European Commission

Stefano Scarpetta, Director of the Employment, Labour and Social Affairs, Organization for Economic Cooperation and Development 

Francesca Bria, President, Italian National Innovation Fund

Moderator: Melissa Heikkilä, Europe’s AI Correspondent, POLITICO

15:45 – 16:00 Reshaping Booster: Coffee & Tea Break

16:00 – 16:45 Keynote Address

Juliet Schor, Economist and Sociologist, Boston College

Gig workers and employment classification – unraveling the controversy

16:45 – 17.00 Closing Remarks 

Get up to speed with the discussions,
read the latest

Reshaping Work report

Subscribe to receive a monthly digest with latest policy news, events, and articles at the intersection of public policy and the future of work

ACCESS OUR PAST POLICY BRIEFINGS